I’ve just spent a fabulous 2 weeks in South Dakota with the second part spent mostly with my friends on Pine Ridge and this was my first trip back since Rez Bomb has become available on DVD on the reservation and I was taken by surprise about how well it has been doing there. For those of you that have followed my blogs you may recall that back in the summer I did a series of screenings of the movie on Pine Ridge and that they had been really poorly attended as it was difficult to get people into the idea of seeing a movie on the big screen at a fixed place and time. But since then the film started selling on the reservation and it sold really well. So when I was wandering around this time I’d have a few people calling out “hey aren’t you the Rez Bomb guy?” and many were telling me how they loved the movie.
I bumped into a couple of guys who were drinking in their truck one morning and I noticed a copy of the movie sitting on their dash. In a bar in Rushville, just off the Rez a local white girl told me she’d seen it around two dozen times and loved it. There had also been a letter to the editor of the Lakota Country Times complaining that people were incessantly borrowing their copy. It is so gratifying that the film has been such a hit there as it is so important to me that those in the community are happy with the film.
So just before I left I made sure I lined up more retailers around the reservation so now it is also on sale and Lil Angels, Bob’s video and the OLC all in Kyle as well as the Procupine Trading post and the Heritage center shop at Red Cloud school. This is adding to Big Bats where we’ve sold a bundle, and a video store in Martin as well as the Antlers in Rushville, Mr Movies in Chadron and Prairie Edge in Rapid. Some others shall follow. At this rate Rez Bomb will soon be the most owned title on Pine Ridge which makes me very happy indeed as entertaining the community there was a big part of my motivation for filming it there.